Here’s How Nike Embraced Sustainability Through Innovation

unforgettable brand identity

It is not easy for an international brand, like Nike, to cater to its customers. It must come up with innovations, which will not only boost its production and quality but will also assist it to play a pivotal part in environmental sustainability. Several organizations have failed to achieve this feat, while others have improved […]

Say Bye to Plastic Bags

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Plastic bags have transformed people’s life in more ways than one, however its disposal has become a herculean challenge for governments, urban planners, municipalities and waste management companies. Every year the world is consuming around one trillion plastic bags and one million plastic bags per day. In the United States, 100 billion plastic bags are being […]

Plastic Buildup in Our Oceans

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From food storage to furniture—we use plastic for everything. In 2008 alone 245 million tons of plastic were produced. These plastics often find there way into our waterways. Every year 6.4 million tons are dumped into the ocean. Many marine wildlife are injured or killed from plastic consumption. The Great Pacific Garbage Patch is a collection […]