Tag: Zero Waste

Here’s How Nike Embraced Sustainability Through Innovation

Posted on by Salman Zafar
unforgettable brand identity

It is not easy for an international brand, like Nike, to cater to its customers. It must come up with innovations, which will not only boost its production and quality but will also assist it to play a pivotal part in environmental sustainability. Several organizations have failed to achieve this feat, while others have improved […]

Environmental Footprint of the Sochi Olympics

Posted on by Salman Zafar
environmental impact of sochi olympics

The Winter Olympics in Sochi is notorious for various controversies and scandals involving corruption and environmental violations. Gay rights activists discourage people from attending the event, whereas environmental activists highlight the fact that the country is destroying the nature of the region to build the ambitious Olympic projects. Local residents have suffered through rounds of […]