Chasing Green in India

A consumer survey on people’s perceptions of green brands and corporate social responsibility shows that 64% of Indian consumers plan to spend more on green products. More importantly, nearly 48 % of Indian consumers said they were willing to spend over 10% more on a product simply because it is green. By defying what the consumer […]

Bulls and Bears in the Greens

Corporate Social Responsibility (CSR) has become the latest buzzword of late, only because people have started realizing that the ‘profit only’ motive of the corporate giants has a terrible impact on social issues like human rights and environmental sustainability. Infact, many corporations push governments to ease environmental regulations to save millions through shortcuts in environmental […]

Tips to Reduce Environmental Impact of Your Business

We’re barely a month in and yet 2017 isn’t looking good. By the 6th of January, one street in London had already exceeded the city’s annual air pollution limit. But it’s not just bad news for the environment. That thick and toxic smog that hangs over highly populated cities has been linked to dementia and […]

The Dos And Don’ts Of Supporting Green Businesses

There are various ways you can help to improve the environment and make sure that you have a very eco-friendly way of life. For instance, you might want to cut down on the number of times you use your car per week. You might also want to become a vegetarian so that you can reduce […]

Global Warming and the Common Man

Everybody is worried about climate change. It’s just that a fair proportion is convinced it is a natural phenomenon, nothing to do with human activities. When a significant number of individuals see global warming this way a lot of energy can go out of the window in arguing over who is right – energy that […]

A Primer on Carbon Footprinting

With rising awareness of global warming and effects of emissions on the environment, businesses and individuals alike are rising to tackle environmental challenges. Carbon footprinting, the first step to reduce carbon emissions, is the total set of greenhouse gas emissions caused directly or indirectly by an individual, organization, event or product. The main reason for […]

Going Greener In Your Everyday Life

The big concern of our lifetime is the environment. Everything else is mumbo-jumbo in comparison because, without a habitable world, nothing else can exist. Forget politics, economics, business, social structuring, anthropology; everything falls short in comparison to the importance of the environment. With billions of people now living on this earth, it is more important […]

Reducing Carbon Footprint In Your Home

There is so much talk going on at the moment about carbon pollution, climate change and the necessity for all of us to do our part to protect the environment. The truth is that carbon pollution can lead to so many different problems like altered weather patterns or food insecurities. We can all do our […]

Green Business and the Middle East

With growing awareness among consumers for eco-friendly products, it is becoming highly important for businesses in the Middle East to adopt and implement green strategies. It is not only the requirement of customers but also compliance to regulations and reduction in operating costs that drive the implementation of environment-friendly methods in business. Corporate social responsibility (or […]

Clean Energy Prospects in GCC

The GCC energy sector has played and will continue to play an important role in the regional as well as global economy. The oil and gas sector is the largest economic sector in the region. In addition to satisfying energy needs for economic and social development, it is the source of oil and gas export […]